18
This Month
3
Pending Review
1
Reversed
1.4d
Avg Decision Time
Pause WA Campaign #112
ExecutedDelivery rate 58% signals carrier throttling; pause prevents reputation damage and preserves sender trust.
Delivery crisis contained, re-routing initiated
Escalate Infosys deal to VP Sales
Pending14d stale + ₹3Cr MRR risk justifies VP intervention; APEX score 76 — high close probability with senior outreach.
Add Nykaa to RCS pilot
ExecutedNykaa's engagement profile matches RCS beta criteria; expected 3× CTR lift vs SMS baseline.
Onboarding in progress, pilot begins Apr 2
Reforecast Q1 budget -12%
Under ReviewWA delivery delays reduced campaign revenue by ₹12L; conservative reforecast aligns spend with revised projections.
Auto-recharge for Tier A tenants
ExecutedTop 18 Tier A tenants had 3+ manual recharge events/month; automation reduces ops overhead by ~40 min/day.
Auto-recharge live for 14/18 eligible tenants
Hire 2 AMs for BFSI vertical
PendingBFSI pipeline ₹8Cr with only 2 AMs; additional hires needed to capture Q2 expansion target without burnout.