B2C Contacts

Sales TG Audience · Consumer contacts · RFM-segmented directory

Vedas Connected

Total Contacts12,400

Hot Leads2

Avg Lead Score73

Channels5

1 · Browse Folders

Expand By Channel, By Geography, or By Stage in the left tree
Selected folder filters the contact list on the right
Stage folders: Cold → Warm → Hot — focus on Hot first

2 · Fetch via VEDAS

Click the VEDAS Connected badge to open query mode
Query by channel, geo, RFM tier, or lead score range
Results populate Records tab — edit or push to pipeline

3 · Use Tabs

Lists = named contact groups for campaign targeting
Records = individual contacts with full profile data
Segments = behavioral buckets · Import = bulk CSV upload

4 · Add & Manage

Click +Add Contact to create a new record manually
Edit icon on any row to update channel, score, or stage
Bulk import contacts via the Import tab using CSV template

Directories

By Channel12,400

WhatsApp4,200

SMS3,100

Email2,800

Google/Meta Ads1,600

Organic700

By Geography12,400

Mumbai3,100

Delhi2,400

Bengaluru2,200

Hyderabad1,800

Others2,900

By Stage12,400

Hot820

Warm3,400

Cold5,200

Converted2,980

Total Contacts

12,400

+24% MoM

Active Lists

Ready to launch

Opted-In

8,240

WhatsApp + Email

Avg RFM Score

Composite index

List Name	Channel	Contacts	Avg Score	Tag
Mumbai WhatsApp Champions	WhatsApp	842	86	High-LTV
Delhi Email Nurture	Email	1,240	68	Nurture
At-Risk Re-engagement	SMS + WA	320	72	Re-engage
Ads Warm Leads — Q2	Ads	560	74	Warm
Organic Champions	Organic	180	91	Upsell