Re-engage churned tenants · AI-prioritised signals · recovery pipeline
| Tenant | Product | Peak MRR | Churned | Reason | Score | Status | AM | Days |
|---|---|---|---|---|---|---|---|---|
| Ola Cabs | SMS Platform | ₹42L | Mar 15 | Cost — moved to cheaper provider | 82 | Re-engaged | Amit S. | 27d |
| Myntra | WhatsApp Business | ₹28L | Feb 20 | Feature gaps in campaign tools | 76 | Outreach | Priya M. | 50d |
| Nykaa | SMS Platform | ₹19L | Jan 10 | API reliability concerns | 68 | Proposed | Raj K. | 91d |
| Zomato | Voice API | ₹35L | Mar 28 | Team restructuring | 71 | Identified | Kiran V. | 14d |
| BigBasket | SMS Platform | ₹22L | Dec 5 | Budget cuts | 55 | Cold | Sonal R. | 127d |
| Meesho | WhatsApp Business | ₹15L | Apr 2 | Integration complexity | 88 | Won Back | Deepa N. | 9d |